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Case Study, Explainer, Identity, Product

SENSIFREE

Combining Live Footage with Visual Effects to Create the Perfect Explainer Video

THE CHALLENGE

Sensifree wanted to create a product Explainer video to show potential partners and investors the value and uniqueness of their sensor opposed to anything else on the market. Sensifree has many features and can appeal to multiple target audiences--so how do you convey all those messages in 60 seconds with only a prototype in the hand?

THE APPROACH

To make sure diverse target audiences were included in the video, we decided to have at least 5 actors playing distinct roles. To shoot this all in one day, we filmed in one location and changed background in with visual effects. Of course, to add a touch of innovative technology, we 3D-modeled the product and composed it into the scenes.

SERVICES PROVIDED

  • Scripting
  • Concept Art
  • Stryboarding
  • 2D+3D Animation
  • Filming
  • Voice Over
  • VFX
  • Music & SFX

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CA 90028

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Email:

howdy@anicowboy.com

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